Printing Fly

The Best Vinyl Banner Printing Company in Los Angeles

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EDDM Mailers Los Angeles
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3 Secrets About EDDM Mailers

Every Door Direct Mail (EDDM) is an affordable and efficient form of bulk-rate mail offered by the U.S. Postal Service. The wonderful thing about EDDM is that it allows businesses from a wide range of industries to market their business by mailing postcards or flyers at a much lower rate compared to postage stamps and bulk rate mail.  EDDM allows you to target specific neighborhoods and send mail to potential customers via carrier routes without the need for names or street addresses. Whether you want to target local routes throughout a city, state, or even nationwide, EDDM is a great way to market your business, save money, and never have to worry about purchasing a mailing list. In this blog, we will dive into some of the three secrets about EDDM mailers and how they can benefit your business. 1. No need for names or addresses One of the many great things about EDDM is the fact that you will never need to purchase a mailing list, meaning there is no need for names or addresses. You can still send postcards or flyers to any specific area that you wish, as long as it is along the carrier route. You can even choose a certain demographic that you wish to send to based on age, household size, and income. Using the USPS EDDM Tool, you can target any area you’d like–whether it’s throughout a city, state, or even nationwide. You can even choose the specific date that you’d like for your postcards or flyers to be mailed. Additionally, EDDM doesn’t limit you to just one area. You can choose any area that you’d like along the carrier route, getting the most out of your marketing campaign. The USPS EDDM Tool makes it easy for you to choose the neighborhoods that you’d like to send the postcards or flyers to. Simply choose the carrier route using the USPS EDDM Tool and our team can help create the design and deliver them to you. Next, drop the cards off at the post office and they will deliver them for you. At Printing Fly, our team has extensive experience in providing EDDM services in Los Angeles. You can count on our team to provide you with the help you need to find new customers, build more traffic, and increase your revenue! 2. A postage permit is not required for EDDM Retail EDDM Retail is ideal for small businesses and doesn’t require a postage permit. This means that there are no mail preparation costs, you do not need to purchase a mailing list, and you don’t need to print names or addresses. When using EDDM Retail, you can drop off up to 5,000 pieces of mail a day at your local post office. As a result, you are saving time and money that you can put into other aspects of your business.  Another important factor to mention is that you can even mail extra-large, versatile postcards at no additional cost, allowing you to have plenty of room for your marketing message. There are many ways to make your postcard or flyer stand out, such as including a special offer, providing more in-depth information about the business, and more. Our team at Printing Fly can help create a unique and eye-catching postcard or flyer and ensure that it is compliant with USPS requirements.  3. EDDM is perfect for a wide range of industries Another advantage of EDDM is the fact that a wide range of businesses can use this for their marketing efforts. Here are some examples of different industries that can benefit from EDDM: Retail Restaurants Auto dealerships Auto repair Attorneys Medical professionals (doctors, dentists, and other specialists) Health clinics and hospitals Dry cleaners Realtors Mortgage companies Contractors and other home services Gyms and fitness centers Florists Moving and storage services Salons and spas Political campaigns CPA’s and tax preparation Insurance agents And many more Contact Us For Your EDDM Needs If you are a business owner, EDDM may be the perfect way to market your business. One of the many great things about EDDM is the fact that you are saving a lot of time, money, and stress in your marketing efforts. Our team at Printing Fly is here to help you every step of the way, to ensure that your marketing campaign is unique and eye-catching to potential customers.  If you want to find new customers, build more traffic to your business, and increase your revenue, then EDDM may be the perfect solution for your business. With years of experience of helping businesses through EDDM, you can expect nothing but the best when working with our team. We understand the importance of providing exceptional service and you can count on our team to be completely familiar and compliant with the USPS EDDM requirements, ensuring no hiccups along the way. To learn more about how our team at Printing Fly can help you boost your business, contact us today to get started!  

Yard Sign Printing
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8 Tips for Successful Yard Sign Printing

An important marketing tool that should not be over looked is Yard Signs, especially by small businesses. Yard Sign printing is not out of date or a waste of money. These signs are proven to work and if they didn’t, people would stop using them. Placing these yard signs in the right area is the key to successful yard sign marketing. Here are 8 basic rules when it comes to marketing using Yard Sign Printing. 1. Single sided signs. Smaller yard signs can rarely be placed to face both sides of traffic. You can save money by using a single sided sign and purchase double the amount you would spend on double sided signs. 2. Noticeable Colors. Using black and blue or yellow and orange will blend the message together and the information will not stand out. Use one dark color and one light color. Contrasting colors will let your text stand out and be legible from any distance. 3. Keep it Simple. Two line messages with a direction are the most successful yard signs. Oncoming traffic does not have time to a long messy message. Do not include an address only if the sign will be placed in a large intersection. 4. Arrows. If you are advertising a location such as open house or garage sale do not put a long confusing address. Use arrows to point in the direction of your location or event. 5. Only use your logo if it’s recognizable. Yard signs are used to gain new customers and they will not recognize just a logo. Give the reader a call to action and how to get a hold of you. 6. Open Fonts. Use fonts like Arial or Verdana because they are easily read and noticeable. Fancy fonts will only get lost from a distance and fast oncoming traffic. 7. Utilize White Space. The more white space the better. Do not waste space but keep enough space that your message is not lost or difficult to read. 8. Bigger is Better. Larger letters means more visibility from greater distances. The smaller the size the less likely it will be seen by on coming traffic going greater than 25 mph. Invest in a bigger sign to get your moneys worth.

Embossed Business Card Printing
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6 Benefits of Embossed Business Card Printing

Business cards can be found with any business but memorable ones that potential customers will want to keep, will set your business apart from others. Combining embossing and foil printing will give your business cards a look that is memorable and well designed. Adding embossing to your business cards will make it easier for potential customers to remember your company and set you apart from boring white cards of your competitors. Although embossing requires more of an investment, here are 6 benefits of ordering embossed business cards for your company: 1.    They Get Noticed Right Away People will notice the cards right away and pay attention to the details of the card. Having something memorable for a potential client to keep will ensure that they will know of your business and not your competition. 2.    Adding Foil Printing Will Enhance Elegance Foil printing creates an elegance and refinement to your cards. Recipients will look at your company in a positive way and build a trustful image and appreciate the details incorporated to the card itself. 3.    Memorable for Recipients Plain white business cards are easily thrown away or lost within stacks of papers. Setting your business apart by using embossing will make it easier for your potential customers when it comes to remembering your company and the products or services it offers. 4.    Improve Your Company Image Embossing leaves a lasting impression on recipients. The details but into small aspects of your business, such as a business card will improve your company image, leaving the impression that details matter no matter how small. 5.    Embossing Creates a Higher Retention Rate People tend to keep items that are special or unique. Business cards with no special or individual features have a lower chance of being remembered than those who do. Which makes embossing a great investment. 6.    The Benefits are Greater Than the Cost Paying a little more to add foil printing or embossing is well worth the investment. Creating a keepsake rather than just a business card will leave potential customers a way to remember your company and give exposure to your business.

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